Group Product Marketing Manager

Join Smartbox and make a meaningful impact as our newest team member!

Are you a passionate Group Product Marketing Manager who wants to play a part in creating technology that gives a voice to those without speech? Smartbox is seeking a dedicated and talented individual like you to join our team and make a real difference in the lives of people with disabilities.

At Smartbox, we take pride in being a leading company in assistive communication technology. Our innovative products, combining specialised hardware, advanced software, and engaging content, are used by individuals with diverse needs worldwide. All around the world, our products, accomplishments and aspirations are a reflection of our teams’ values: passionate, caring, empowering, achieving together and enabling change.

We believe that everyone deserves a voice, and our inclusive culture reflects this belief. By joining Smartbox, you will become part of a team that values diversity, fosters collaboration, and supports a community of users who rely on our technology to communicate effectively.

In addition to the rewarding nature of our work, you will collaborate with talented professionals who share a common goal of pushing the boundaries of innovation while considering the environmental impact of our products and processes. We strive to develop sustainable solutions that minimise our carbon footprint and promote a greener world. By joining Smartbox, you will have the chance to shape a more inclusive society while actively contributing to our sustainability efforts. Together, let's make a difference that extends beyond communication technology and leaves a positive mark on our planet.

How will you be making a difference?

Strategic thinking

• Work with local teams and product managers to develop the go-to-market plans for our software portfolio in response to the wider business strategy.
• Lead on research to inform strategic direction and prioritisation, with a focus on AAC and Ed Tech markets.
• Develop routes to market, across B2B, B2C and D2C channels as appropriate.
• Capture and prepare research and insights for the Group Board and Exec teams that will support business planning.

Product marketing

• Develop key messages and global communications in collaboration with Group comms and product managers to establish consistent messaging for global reach or core product.
• Lead on marketing planning for Ed Tech products, software titles and major updates or releases, creating a clear positioning strategy for each market.
• Support local marketing teams with research and targeted engagement planning to increase growth in their region.
• Identify partnerships to support growth at a global and local level as appropriate, with a focus on Ed Tech and improving access to AAC for children and young people.
• Work collaboratively with the Group Head of Communications and local marketing leaders to develop channels and audiences to drive growth and ensure the customer journey is in place in alignment with go-to-market plans.

Collaboration and communication

• Integrate software and Ed Tech marketing strategy into broader communication planning, playing a key role in the cross-group comms team.
• Work closely with R&D teams, particularly product managers, to ensure a deep understanding of products’ value propositions.
• You will be a member of the Group Services division that collaborates with and serves all markets, meaning it will be essential to work closely with all marketing and customer-facing teams across the group to understand our customers’ needs.
• Prepare regular updates for the Group Board and Exec teams that capture progress in existing projects and plans.

Customer journey

• Capture existing customer journeys and identify opportunities for these to be improved, or where new journeys should be developed, based on quantitative and qualitative research.
• Develop customer journeys that optimise the value to customers and support them to achieve their goals, taking an iterative approach so any gains can be made or pains eased as soon as possible.
• Lead on App Store listings and group social channel advertising, supporting marketing and comms teams to optimise campaign visibility and effectiveness.

Project management

• Utilise project management best practice to ensure all responsibilities across the group are clear, stakeholders are engaged appropriately, informed and processes are applied consistently to ensure timeline, quality and compliance goals are achieved.

The successful applicant will also be asked to perform other duties on an ad-hoc basis and will need a proactive attitude to this.

Essential Qualifications/skills/experience

• Excellent interpersonal communication skills
• Experience of software marketing – B2C and B2B
• The ability to write about technical subjects to a wide (and non-technical) audience
• Experience in producing content for a range of on-line and off-line publications
• Ability to work autonomously, plan and lead projects, juggle multiple priorities and meet deadlines
• An exceptional team player who wants to work for a company that makes a real difference to people’s lives.

Useful Qualifications/skills/experience

• Experience of the Ed Tech market, preferably US
• Project management
• Experience of global marketing
• Strong skills using design programmes including the Adobe suite, Canva, video recording and editing software
• You will need to maintain a deep understanding and knowledge of all our products and their uses

Additional information:

• In this role, you will have the flexibility to work between your home and our office locations in Malvern and Bristol. For this role, we require the candidate to work in the Bristol office twice a week as a minimum.
• You will need to maintain a deep understanding and knowledge of all our products and their uses.
• You will meet and keep in regular contact with other teams in the business.

Why join us?

Here at Smartbox, we are positive and inclusive about making adjustments, providing flexible working, and encouraging all staff to engage in a diverse range of year-round learning and personal development opportunities. In addition, you will work alongside highly motivated colleagues in an environment of strong teamwork whilst also having fun. This is a hugely rewarding role and a career to be proud of where every day you will go home knowing you made a positive difference in the lives of disabled people.

Rewards and benefits

At Smartbox our employees always do their best, which is why we give so much in return. In addition to your competitive salary, private medical insurance, and whooping 25 days of holiday plus public holidays, we’ll shower you with perks, including:

Dress: We want you to feel comfortable in the office, smart casual is perfect.

Food: You can find free healthy office snacks in our kitchens.

Hybrid working: Two days a week in the office, for the rest of the week feel free to skip the commute and hit your deadlines from home. Laptop and home working IT kit provided.

Flexible work schedule: balance is key to innovation, and we want to make sure you are at the top of your game with a schedule that will work for you (prior agreement from your line manager is required).

Give back to the community: Each year every member of staff will get the opportunity to spend one paid day volunteering for a good cause of their choice.

You, our best asset: We believe in investing in you and your development. Stay with us and grow with us! We will reward you with more holidays for your long service!

Wellness: Stretch away the stress every morning with our online trainers, available via our cooperative perk website or hit the gym. We provide gym discounts too!

Wellbeing: You gain unlimited access to a benefit and Wellbeing app Yulife, providing store discounts and wellbeing services.

Mental health: You will have access to the 24/7 Employee Assistance Programme for a wide range of support, advice and resources about Family, Health, Life, Money and Work.

Peace of mind: Every employee benefit from a company pension, group life assurance, and income protection.

Fun: Complimentary theatre and cinema tickets to Malvern Theatres. We organise many free social events including team outings and get-togethers.

Eco-friendly: You can sign up for a cycle scheme (save 25%-39% on a new bike or E-bike by cycling to work), or lease an electric car through a salary sacrifice scheme after 2 years of service.

Bonus potential: We work hard and Smartbox recognizes that with a discretionary annual bonus.

Finances: Enjoy a wide variety of savings and discounts with Corporate Perks. You can save on electronics, food shopping, fashion, fitness, entertainment and all things travel.

Our Commitments

At Smartbox, we are committed to fostering an inclusive and equitable work environment where every individual's unique background and perspective are valued and respected, but how are we doing it?

We are proud to have been awarded Disability Confident Employer status by the UK Government’s Department of Work and Pensions. We are also the Founding Partner of Purple Tuesday. You can find out more on thinksmartbox.com.

We are committed to ensuring that our recruitment practices are barrier-free and as inclusive as possible. This includes making adjustments during the job application process and throughout your future career with us. Please email jobs@thinksmartbox.com to discuss any such adjustments that we can make.

At Smartbox, it’s not about fitting into our culture – it’s about adding to it. Our diverse team brings together unique talents and inspires each other to create amazing products that reflect the diversity of our users and customers.

We’d love to hear from you

Our ever-evolving team powers the business across the world and brings the next generation of AAC solutions to life. Together we experiment, innovate and create across the full product lifecycle. And, in a collaborative and close-knit culture, we support each other to search for better. We support our community and contribute to a sustainable future for our business and the planet.

Join us as a Group Product Marketing Manager and take our technology and your career into new territories.

Share your operational expertise and passion for making an impact within your cover letter and CV. We look forward to receiving your application.

For a full job description, please visit: https://thinksmartbox.com/join-the-team/

Agencies
Please respect that at this current time, we wish to try and recruit directly from the market rather than engage support from an agency.